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You already know that your healthcare employees are your most essential asset. This is why it’s important that you are able to hire the very best healthcare workers in your area. So how do you attract and hire them? There are some key factors that can help you determine the best possible candidates as well as retain them after they start. Let’s take a closer look.

Focus on your employer brand.

Yes even medical facilities need to make sure their branding not only attracts customers but sends the right message to potential employees. How do you want to be perceived by your healthcare workers? What can you do to ensure that your brand is consistent with the type of working environment your employees are expecting?

Use new recruiting sources.

The days are over where an advertisement in a local newspaper or a post on a big job board are the best ways to attract talent. You need to go where the people already are. In today’s world, that means social media. Be sure you’re using your social media platforms to position your company as a healthcare employer of choice.

Establish a strong onboarding program.

Of course, the hiring process doesn’t simply end on the employee’s first day. You also need to make sure that your onboarding process is giving all new healthcare staff members the tools they need to succeed. This isn’t just training on the job, but also an orientation into the workplace culture they can expect.

Promote from within.

Interestingly enough, one of the best ways to attract top talent is to promote from within. Why? Because they will see that you as a company invest in your current staff and are willing to give them advancement opportunities at your place of business. It’s also sometimes easier to hire for the original position when promoting qualified employees.

Maintain a positive culture.

Finally, you also want to make sure that throughout everything, you maintain a positive healthcare company culture. Attracting the top talent won’t matter much if your office isn’t a place where people are engaged or want to come to work every day. Have a good benefits package, additional perks, and pay special attention to your team’s work/life balance.

About Fortus Healthcare Resources

With more than 30 experienced recruiters, our team is dedicated to connecting medical professionals with outstanding employers. Healthcare facilities rely on us to provide physicians, nurses and other medical professionals for short-term, long-term and permanent vacancies. Looking to grow your medical workforce? Request an Employee or contact our team for additional support with your hiring needs.

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